New Betting Sites in South Africa (2023)

Home » New Betting Sites in South Africa (2023)

The online sports betting industry in South Africa has exploded recently. With more sportsbooks launching operations in the country, South African punters now have more wagering options than ever before. This rapid growth has led to the emergence of many new betting sites aiming to grab a share of the burgeoning market.

But what exactly are these bookmakers, and how do they compare to the established giants that have dominated the local scene for decades? This guide will provide an overview of the new kids on the South African betting block.

easybet welcome bonus

List of Top New Betting Sites

Let’s have a look at the most exciting bookmakers making waves in South Africa

New Picks for SA Punters

100% on deposit up to R3000

R50 Welcome Bonus
or 25 Free Spins

R50 Free Bet + 150% on Deposit up to R1000


100% up to R1000
+ 20 Free Spins

R50 Free Bet + 100% on Deposit up to R2000
50 Free Spins on Pragmatic

150% on deposit up to R5000

What are New Betting Sites?

  • They are recently launched betting sites trying to gain market share in the SA gambling industry. The major established sites like Betway and Hollywoodbets currently dominate the market.
  • Being new, these sites have little brand recognition or customer reviews. They try to attract new players through generous signup and welcome bonuses.
  • Their sports betting offerings are still limited compared to the established sites. Their ownership and operating history is also relatively unknown.
  • The main challenge for these new sites is building trust and credibility with South African punters, who are wary of entrusting money to unproven operators.
  • But over time, as they build their reputation, these new sports betting sites can become serious competitors to the top established brands.

So in summary, they are new, less proven sites trying to disrupt the current SA sports betting space through big bonuses and promotions. Building a solid reputation is key for their long-term viability.

Benefits of New Betting Sites

While the big established betting sites in South Africa are tried and true, new sportsbooks bring some unique advantages to the table. Here are some of the key benefits of signing up with a fresh online sportsbook:

  • Latest Welcome Offers: One of the biggest incentives for joining a new bookmaker is taking advantage of their lucrative sign-up promotions and welcome offers. Established sites tend to cycle through the same deposit matches and free bets, while new operators try to make a splash with special introductory bonuses and slot games, that recently became legal in SA..
  • Innovative Products and Features: New bookmakers typically act as testing grounds for the latest product features before they go mainstream. Live, in-play betting was pioneered by upstarts looking for an edge. The same goes for cutting-edge options like live-streaming, cash out betting, parlay insurance, and pulse betting.
  • Enhanced User Experience: With no legacy systems or outdated platforms to maintain, the newer bookmakers can prioritize a seamless, mobile-focused user experience. Expect slick interfaces, intuitive navigation, and easy bet slips across all devices.

How to Select New Betting Sites Safely?

  • Verify Licensing: Ensure the bookmaker is licensed by a recognized regulatory body in South Africa. Check the licence number on the official regulator’s website. Avoid unlicensed sites.
  • Consider Established Brands: Look for bookmakers with backing from established parent companies. This adds credibility.
  • Read Player Reviews: Check sports betting forums for genuine customer feedback on new sites. Independent reviews can uncover potential issues

Established vs New Betting Sites

When deciding where to place your bets, should you go with a new betting site or stick to the established brands that have been around for years? Here is a quick breakdown of the pros and cons of both options.


Lucrative welcome bonuses and ongoing promosUnproven reputation and track record
Cutting-edge product features and innovationsLimited betting markets and options
Modern, mobile-friendly user experiencePotential growing pains with support and payments
Eagerness to earn new players’ trust and loyaltyRisk of scam sites and poor operators


Trusted brand names with long track recordsStale welcome offers and promos
Broad selection of sports leagues and bet typesOutdated UIs and bad mobile experience
Refined platforms and betting productsResistance to new product features and innovation
Reliable support and payment systemsTaking players for granted

When deciding between the two options, consider your priorities in areas like safety, promotional value, product experience, and depth of betting markets. Do your homework on licensing and reputation. Weigh the potential upside against risks. Try mixing in new sites to take advantage of offers while relying on established brands for your core betting.

How to Register on a New Sportsbook Site?

Ready to get started with a hot new bookmaker in South Africa? Follow this simple step-by-step guide:

Step 1 – Sign Up for an Account

  • Navigate to the bookmaker and look for a Promotions or Join Now tab.
  • Enter your personal details like name, email, mobile number to begin creating your account.
  • Confirm your email address through the validation link sent.
  • Provide proof of ID and age by uploading documents like an ID book or passport.
  • Set a username, password, security questions, and read the terms and conditions.
  • Complete registration and activate your new account!

Step 2 – Make a First Deposit

  • Log into your newly created account.
  • Select your preferred payment method like a credit card, e-wallet, voucher or bank transfer.
  • Enter the deposit amount and submit the transaction.
  • Funds should reflect in your betting account balance within minutes.

Step 3 – Place Your First Bet

  • Peruse the various sports leagues and wagering markets available.
  • Click on a market and event that interests you to open the betting slip.
  • Enter your wager amount and confirm the bet.
  • Watch the action unfold and cheer your selection to victory!

And that’s it – you’re ready to take advantage of all the perks and promotions that come with joining a hot new bookmaker in South Africa. Don’t forget to claim your welcome offer and refer friends for more bonuses. 

Promotions at New Betting Sites

One huge advantage of signing up with new bookmakers is getting to take advantage of their generous promotions. Here are some of the common offers:

Welcome Offers

Bonus TypeDescription
Matched Deposit BonusesSite matches your first deposit up to a specified percentage (e.g., 100%)
Free BetsReceive free wagers to use on your initial bets
Bet CreditsAmount of money credited to use on the site
Free SpinsProvided for the online casino section of the site

Ongoing Promotions

Bonus TypeDescription
Reload BonusesMatch deposits even after the welcome offer
Refer a FriendGet free bets for getting friends to join
VIP ProgramsEarn cashback, free bets, and other rewards for loyalty
Prize PoolsGet entered into drawings for vacations, gadgets, and more
Special Event PromosEnjoy enhanced odds, profit boosts, and free bets during major tournaments or derbies

Payment Options at New Betting Sites

When it comes time to depositing funds into your wagering account, what payment methods can you expect?

  • Debit/Credit Cards – Visa and MasterCard widely accepted
  • E-Wallets – Skrill, Neteller, EcoPayz for quick deposits
  • Bank Transfer – Direct bank deposit options
  • Cryptocurrency – Bitcoin, Ethereum, Litecoin, Tether
  • SMS/ Voucher Payments – For cash-based users

The best bookmakers offer a wide range of deposit and withdrawal methods tailored to the South African market. This flexibility and convenience makes it easy to fund your account and cash out winnings.

Our Verdict: Consider YesPlay

After closely evaluating these fresh options in the South African wagering space, YesPlay stands out as the best overall new bookmaker. While YesPlay offers an impressive game variety and LulaBet provides immersive live betting, YesPlay simply can’t be matched when it comes to its extensive wagering markets, competitive odds, and lucrative promotions. Its user-friendly interface also makes accessing all of these features a breeze.

YesPlay checks all the boxes by combining sports wagering excellence with the appeal and incentives of a top new operator. The sheer depth of wagering opportunities solidifies YesPlay as our pick for the leading site. While LulaBet and Easybet are strong contenders, YesPlay’s complete package gives it the edge. Punters looking for a smooth, feature-packed experience will find their new home with YesPlay.

Our Vetting Process

Our team knows that comprehensively vetting new bookmakers is crucial before making recommendations to our readers. As seasoned punters and industry experts, we developed an evaluation methodology before crowning one of the top sites.

  • Our team of experienced punters thoroughly tested new betting sites over 3 months.
  • We created accounts and immersed ourselves in each site for over 50+ hours.
  • We analysed odds, markets, promotions, mobile experience, customer service and more.
  • We tested deposits, withdrawals, security, and trust factors.
  • Our team compiled findings into scorecards judging criteria like market depth, odds, UX.


How do you know if a new bookmaker is safe?

Check for proper licensing, read reviews, and look for backing by a reputable parent company. Avoid sites with no paper trail.

What sports and leagues are offered at new bookmakers?

Most of them cover popular sports like soccer, rugby, cricket, tennis, and golf. They may have fewer wagering markets starting out.

What deposit methods are available?

Expect options like cards, e-wallets, vouchers, and bank transfers at most betting sites targeting South Africa.

How do the promotions compare to established sites?

New sites offer bigger and better welcome bonuses and promos to compete with established brands.

Can you trust the wagering odds at new sites?

The best sites have very competitive odds across their sports markets to attract sharp bettors.

Are new bookmakers safe for withdrawals?

Reputable sites process payouts quickly and safely. Check policies and reviews before depositing.

Is customer support limited at new sites?

Support may be more limited starting out. Email and live chat are common options at new books.

yesplay welcome bonus
Grab your Welcome Bonus at YesPlay
easybet welcome bonus
Claim Easybet Welcome Free Bet
Top Betting Sites

Discover the pinnacle of online betting with Paripesa! Established in 2019, they have rapidly risen to prominence in the gambling scene, offering a dynamic and immersive environment for bettors.


Experience a new level of sports betting with Easybet. Dive into a new platform that combines a user-friendly interface with exceptional customer support!


Dive into the action-packed platform of Fafabet! They are a newcomer to the market, but already offer an extensive selection of games on licensed platform. Enroll with Fafabet today and begin winning today!


Join Playabets now to experience a fresh sports betting platform with a user-friendly interface and great customer support.


YesPlay is the ultimate online betting destination in South Africa. With a vast range of sports events, virtual games, and lotteries, you can bet on all your favourite games from the comfort of your home or on-the-go with their mobile app. Join YesPlay today and start winning big!


Get in the game with GBets! Start placing your bets, track your winnings, and enjoy the thrill of the competition.


Bet on the go with Supabets’ mobile site that offers great user-friendly and intuitive experience, as well as quick and easy access to all of the sports that you love.


LulaBet is a great destination for gaming and betting! Boasting an impressive lineup of games, plus a fully-licensed experience LulaBet has everything you need to have fun. Sign up today and let the winning begin!


From virtual sports and casino options to an extensive selection of sporting markets - there's something for everyone in Sportingbet! offers top-of-the-line features, and promotions that will keep you coming back for more.